Mimi Lam

The co-founder of Superette on finding her voice, striving for something different, and the waste of cannabis packaging.

AS TOLD TO ELIZA BROOKE

Starting Superette could not be further from my upbringing. 

I grew up in a very conservative family. Very tightly regulated, very strict. A lot of rules. I didn’t learn how to ride a bike until three years ago. My conservative parents didn’t let me ride one growing up. I was basically allowed to play piano and go to school and that was it.

 

I’d fallen into the habit of thinking that whatever someone else wanted was always more important.

 

 
 

Our goal is to make sure you are empowered as a potential customer.